Unique Selling Point and Secondary Audience

Unique Selling Point

Our unique selling point for our product is to attract the individuals who prefer following music of their own accord  and own interest therefore the band needs to differ from others. The music should be quirky and different from any other pop music. This will make the artist become more experimental and therefore creating more of an audience that will follow the band with their products and concerts.

"Our unique selling point for our product is to attract the individuals who prefer following music of their own accord  and own interest"  - G. Burton 

Secondary Audience

I believe that the secondary audience for our music will be the savants. People who love music and can not live without it, this audience would be very important profit wise in the music industry.

Emily.