Sunday, 14 March 2010

Feedback for Jessica Sergeant

Jessica Sergeant

Jessica you’ve written an essay here – there are no interactive or creative elements here at all. See the guidance notes on moodle for help with this. You need to avoid lots of writing and instead use sub-headings, bullet points, diagrams, directors commentaries, annotated stills/images, real media texts for comparison (particularly for genre Q), links, websites, logos, graphs/charts (for audience feedback data) etc.
It also seems incomplete!
Apply theories – Audience theories (GRASS, Psychographic profiles etc)
Genre – show videos of inspiration to demonstrate chosen conventions and then analyse your own video in light of this – director’s commentary or annotated stills etc.
Include audience feedback results where relevant – quotes from questionnaires, graphs etc, audience video.
Use branding theory – see pack and apply. Analyse all products to show how they’re all linked.

Mrs A

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